No, Vaseline is not a cruelty‑free brand because they might test on animals directly or indirectly.

• Vaseline or their suppliers might test their final products or ingredients on animals.
• Vaseline might hire a third-party to test on animals.
• Vaseline might sell their products somewhere that requires animal testing by law.

Vaseline is not certified as cruelty-free by PETA nor Leaping Bunny.

Yes, Vaseline is a 100% vegan brand because all of their products use 100% vegan ingredients.
We consider a brand as 100% vegan if their products do not contain

• animal ingredients
• animal by-products (including honey and beeswax)
• any other animal-derived ingredients

Vaseline meets this criteria.